When playing music in public enviromentS wether its radio, cds or televisions its important that the store have completed the liecensing processes before they can contiue playing the music. Stores believe it can boost sales from the costumers when music/radio is played and also draw them into the store. Playing music in retail is now known by most retailers and is played from world wide conglomartes to small local stores.
There are many licences they will need to cover before they can continue playing there music in there shops.
"Any location or premises, outside of home, where music is played from clubs to concert halls, from discos to dentists’ waiting rooms and from trains to takeaways. The owner/proprietor of the premises is normally responsible for obtaining a Music Licence for the public performance of copyright music."
Asda (SHOP RADIO)

Asda have created there own radio station where they play music which is on the chartss and also older tracks which is great for diffrent audiences. However the big diffrence between this radio station and every other station is that instead of using adverts for other buisnesses they just use the adverts to advertise there own stock in store. This can help improve sales by telling the customers in the store whats on special offer and the sale items etc. Listening to theyre radio gives you ideas of what ingredients could make a meal which is great for familys which is the main audience that come into the store. Asda is a huge supermarket and this is why they believe it would be better to create their own station, other stores play songs on a cd which they believe fits in with the style of the store but dont advertise any of their stock which asda have the advantage of.
PPL ( Public Performers Licence ):
The PPL licence is vey important within playing music to the public.What the PPL licence does is allow radio stations, internet radios and televisions play sound recordings within their transimittions. The licence also allows shops, resturants and night clubs to play recordings and music videos within their businesses. The law is required to issue the businesses with their PPL licence.
http://www.ppluk.com/en/Music-Users/MakingMusicWorkForYou/
The link above is taken from the PPL website and has an online survey taken from the public on how they enjoy or dont enjoy music played in stores. I found this survery useful because it shows alot about what people think about how musics broadcasted and how it makes them feel. They have seperate files which would can viewed by each business to choose which licence they would ask the company for as they have diffrenent liences based on what kind of recordings you want to broadcas. The link below is a pdf file taken from the PPL website which is a more detailed view of how to play sound recoridings in shops:
http://www.ppluk.com/files/tariffs/PPLPP211.PDF
PRS (Perfomers rights society) & MCPS (Mechanical copyright protection society):
When playing original recordings the PRS and MCPS can issue you a licence which will allow you to play the music. If you wanted to broadcast sound recodings only the PPL can issue you these. If you wanted to broadcast a cover version of a song you Would need to contact the MCPS as they can only issue you that licence. The MCPS has been marketed under the name of the PRS but however close they work together they are seperate entities.
''MCPS does not license the right for you to press CDs featuring original sound recordings owned by other record companies. Rights in these recordings are controlled by individual record comapnies and you should approach them direct for licensing information.''
The PRS website explains that within the licence recorded tracks have rights which needed to be taken into account before contacting the company for your licence, The website explains more in details ( Check bibliography).
"Every recorded track has two rights:
1. a copyright in the musical and lyrical composition (administered by PRS for Music for public performance, broadcasting and online and MCPS for physical products, broadcasting and online).2. a separate copyright in the actual sound recording (administered by MCPS if you are using production music, the sound recording owner if you using commercial music on a physical product (typically the record company which released it originally) and PPL for public performance and airplay.)
BIBLIOGRAPHY
PPL: http://www.ppluk.com/en/Music-Users/Playing-Music-and-Videos-In-Public/Shops--Stores/
PRS: http://www.prsformusic.com/Pages/default.aspx
MCPS: http://www.copysound.co.uk/mcps.htm
No comments:
Post a Comment